Nintendo said it will not be dropping Wii prices for the Christmas season, stating that the system will remain at the $249 mark for the future.
By: Peter Franklin
Published: Oct 12, 2007
Updated: Sep 2, 2010
Nintendo's Senior Vice President of Marketing George Harrison, who announced his retirement from the company earlier in the year, stated that the company will stay at the $249 price for foreseeable future.
Harrison also said that Nintendo is still selling all inventory.
{slot15}The statement comes after moves by both Sony and Microsoft to cut prices in an effort to boost holiday sales: Last week, Sony cut the price of its 60 GB PlayStation 3 in Europe and introduced a lower-priced 40 GB model, while Microsoft reduced Xbox 360 prices earlier in August.
Unlike its competitors, however, Nintendo has been under no real pressure to lower Wii prices for the holidays.
Nintendo of America President Reggie Fils-Aime said the company still won't be able to meet Wii console consumer demands for the holidays. Fils-Aime further said that both Sony and Microsoft would "trade share" as a result of their cuts but would not have any real impact on Nintendo.
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