Apple's Steve Jobs suggest the elimination of DRM all together, while Microsoft may be leaping into the mobile phone industry
By: Captain Maverick
Published: Feb 13, 2007
Updated: Sep 2, 2010
Apple has been attacked by Norwegian, and now French and German government authorities for the DRM (Digital Rights Management) system in place on iTunes. Digital Rights Management software is the way the industry has to minimize the piracy in the music and also the digital movie industry. THe main problem with it is that DRM makes music and videos unsharable across platforms. So the music downloaded on iTunes using FairPlay DRM, is only playable on the iPod and not on the Microsoft Zune for example.
Apple Inc.'s Steve Jobs just got done negotiating a deal to acquire the complete Beatles library for iTunes, and now has other music companies up in arms. Jobs recently suggested to the recording labels to completely do away with the DRM completely just as many CDs are currently being shipped without any DRM. The music companies scoffed at this suggestion saying that completely removing piracy safeguards would be completely unreasonable.
At the same time, Microsoft appears to be interested in getting into the "iPhone" market. It has filed a patent for a prototype wireless device that would incorporate a mobile phone into a Zune MP3 player, that would have voice over the Internet capability. Additionally, a source close to Microsoft has revealed that Microsoft will soon be making a "massive announcement" regarding DRM.
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